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About this eBook

Effectively building, maintaining and optimizing a sales pipeline is a lot more complicated than pouring leads in and getting wins out. Doing it right requires taking a scientific approach. This eBook examines three vital steps every business should take to establish a scientific, measurable sales pipeline that drives repeatable, predictable sales growth.

Key Takeaways

  • Define your sales pipeline stages
  • Establish pipeline stage requirements
  • Map your process to the Sales Formula